Hi all, I'm new here so appollogies if this has been posted before (I did search...). I was just wondering what you think of press releases and how well they work? I'm specifically talking about the type that goes: We are special! Monday 40th, September - (Earth, the dry bits) Humans (http://en.wikipedia.org/wiki/Humans) today announced we are all special. Humans are the worlds most successful destroyers of the environment, with over 6 billion employees, making it a leading player in the destruction industry. I know it looks big company style, but whenever I see it I just can't help but think "blah blah blah" to myself. Also the self fulfilling part at the bottom where the company pats itself on the back by saying "we make the best X you have even seen, ever". I always thought if this is true it should be self evident from the nature of the content. Otherwise, it's like telling people you're funny. Do indies make releases like this because that's the format journalists and the like expect if you wan't to be published? Or is it just a simple and effective method of getting out infomation? To summerise, if anyone could make their annoucements a little more fun to read, don't think it should be game companies?