For those of you with apps in the Mac App store - what would you do if Apple announced they were going to start taking a 50% cut of the sale of your app? What about 75%? I had an interesting discussion with a developer (not a game developer) and he basically said that he'd opt to be in the App Store even if they charged 75% - and hoped that other people would "rebel" and opt out of the App store which of course would give him less competition. So, it seems that Apple calls the shots big time and if you won't agree to their terms, your competition will. It will be interesting to see where this ends up in a few years time.