Game Trailers

Discussion in 'Indie Business' started by RoboticPotato, Jun 30, 2014.

  1. RoboticPotato

    RoboticPotato New Member

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    Hey all,
    I'm working on putting together a game trailer for Kickstarter and the like.

    Any advice?

    I need to know what kind of software to use, as well as what kind of stuff people like to see.
    How much gameplay should be included? What about cutscenes/story? Flavor text?

    How long should it last? Should there be a developer interview?
     
  2. Crichton333

    Crichton333 New Member

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    I think a good bet would be to see some kickstarters that made it and just mold your video/campaign by them.
     
  3. pastaread

    pastaread New Member

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  4. Leon

    Original Member

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  5. KyeTCO

    KyeTCO New Member

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    Make it about 2 - 2 1/2 minutes long with the majority of the trailer being gameplay mechanics and non-spoiling storyline. Have fun, and good luck.
     
  6. dqhendricks

    dqhendricks New Member

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    Keep it short 1:30-2:30. People have short attention spans, and may not finish your video if it starts to get anything but intriguing from start to finish. Distill to your best material, and front load if you can.

    Do include gameplay. So many people have gotten bit by developers that never finish their games. Showing that you have working game mechanics can go a long way in convincing people you aren't going to be one of those stories.

    Cutscenes and story only if it looks really impressive visually. This sort of stuff can eat up a lot of video time, so make sure it's really worth inclusion.

    Developer interviews can cut both ways, but if done right can help a lot. It can give a personal appeal to the project, meaning people won't just be supporting a game, but they will be supporting an actual person with a dream, and hopefully enthusiasm. You will want to instill confidence that you are capable and will finish this game. If done wrong however, developer interviews can also hurt you.

    Text can be fine for helping potential backers understand how the game works, and/or what is special about the game. Just be careful not to be cheesy or overwhelming. Simple is better.

    There are lots of resources for helping with crowd funding campaigns on the web. Read everything.
     
  7. lennard

    Moderator Original Member Indie Author

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    Somebody should build a 30 second game trailer business. Deliver the assets including some game play video and $99 and get back a tight demo. I'd use that service.
     
  8. HarryBalls

    HarryBalls New Member

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    Yes definitely include the part of the game play in the trailer that makes your game unique. Many folks send us press releases or emails saying Our game is addictive and unique. When we ask them to send a link to a trailer they tell us they didn't make one. This is the single most important tool to communicate the uniqueness of your game but this does assume it (your game) offers unique game play.

    It should be long enough to showcase the uniqueness of the game but every game is different.
     
    #8 HarryBalls, Aug 15, 2014
    Last edited: Aug 15, 2014
  9. Grenadetree

    Grenadetree New Member

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    What are the 3 best things about your game?
     
  10. Grenadetree

    Grenadetree New Member

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    What are the 3 best things about your game?
     

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