No, but a lot of people are entertained by that sort of thing (in this case, people who don't tend to pay for their entertainment, so no it wouldn't make much business sense). I brought it up just to illustrate that just because you're entertaining a large number of people doesn't mean what you're doing is worthwhile. Not to suggest that anything popular is no good - just that being popular shouldn't be the be-all, end-all argument. Although I would also suggest that the things that entertain the largest number of people will entertain each individual person less than something more niche. So if all we have are products that cater to the largest demographics, the overall quality of entertainment enjoyed by any individual within that group goes down. In this business, it is less about being the best entertainer you can be, and more about trying to find ways to balance the interests of as many of your audience as you can, in order to get as many people as possible to pay their money. If you can add something that will convert person A into a paying customer, without pissing off person B so much that they won't buy it any more, then that's what you do. This isn't an elitist argument - in the strictest sense, my interest is only in entertaining people too. Which means, to me, giving people something that they can't get somewhere else (otherwise, they may as well go get it somewhere else), and making it as good as I possibly can so that the people that like it will get the most enjoyment I can give them. I would rather leave one person extremely happy, than ten people vaguely satisfied. In this respect, my motivations are not at all selfish, since it means doing more work for less money. As for making clones that don't succeed - well there's always an element of luck to this kind of success, as you will know only too well. But we've gone over this before - if you really can't clone a successful game and make something fun, then more than likely nothing you make will be any good. Absolutely. But I'm not talking about enjoying your work, I'm talking about passion. I hate programming! But I just feel like I need to do it. That's the thing - I wish everyone would stop rethinking their plans! I bet there isn't a single person here who is excited by the idea of playing Atlantis. The only thing everyone is excited about is the money.