Hi, I'm currently looking into internet advertising via banners and i needed some help with the jargon that's constantly spouted. I'm a little confused by the phrase where they say $0.60 for 1000 impressions. What is an impression? Is this where you're banner will be displayed 1000 time for 60 cents? Or is it 60 cents for everytime your banner is clicked 1000 times. I realise this might sound a bit simplistic but i'm damned if i can find an explaination of it on the net. I'm a complete beginner when it comes to marketing, so any advice would be appreciated. I also did a search in these forums about GamesBanner.net. Do people here think it's worth the expense?