With so many sites release 5 to 7 games per week there are an awful lot of casual games out there. There is a lot of overlap with the same game appearing on many portals, but there are also plenty of games that don’t overlap. Is this good or bad? Does the customer want 10 new games per week?
If you are going to launch 5 new games in a week should you launch them all on the same say or spread them out thought the week?
What is the best day of the week to launch a new game?
How often should you send a newsletter?
It is hard to know the best answer to any of these, or understand the exact motivations of all the portals, but it may be useful to at least see what they are doing even if you (or they) don’t know why.